Case Studies - Diploma in Copywriting

Rachel Hoare, Perth, Australia

Why did you enrol on the course?

I work as a freelance editor and I wanted to offer copywriting to clients as well.

Did you make any contact with the Institute before enrolling?

Yes, I completed the questionnaire and looked at the information in quite a lot of detail before enrolling.

What was your impression of the course when it arrived?

Very professional. Well-presented. It looked like a substantial course, covering all aspects of copywriting. I liked the fact that I would have a personal tutor. I felt reassured that there was a guarantee included in the payment for the course.

Did you consider any other courses?

Yes, I looked into several on the internet, but they all looked too tacky and only covered direct mail, whereas this course covered all aspects of copywriting.

Ultimately, what do you want to do?

Copywriting for clients, mainly brochures, newsletters, annual reports etc, as well as continuing with my editing and proofreading work.

How are you progressing with your course?

Pretty well. I have completed assignment 7

What might you say to someone who was thinking of enrolling on the course?

Go for it! The course is well put together and helpful.

To read some more student case studies, click here!

 

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