Institute of Event Planning

1. An introduction to event planning

* The role of an event planner
* The qualities of a good event planner
* Unexpected circumstance or poorly planned?

2. Organization

* The importance of organization in event planning
* The components of organization
* Organization techniques
* Tips for better organization
* Organization deterrents

3. Learning your clients' needs

* Getting to know your client
* Planning correctly for the right type of event
* Who, what, when, where, and how?
* Initial client contact form

4. Selecting a location

* Choosing a location
* Steps to selecting the perfect location
* Site inspection
* Site inspection form
* Securing the location

5. Event catering basics

* Event catering
* Planning for a catered event
* Catering tips
* Prospective caterer interview

6. Event decorations

* The importance of decorations
* Decorating plans
* Hiring a decorator
* Party themes

7. Entertainment and speakers

* The purpose of entertainment and speakers
* Endless entertainment choices
* Entertainment planning
* Speaker selection process

8. Corporate event planning

* Planning and organizing
* Creating an event program
* Creating an event schedule

9. Corporate event management

* Inviting delegates
* Managing the corporate event
* Monitoring social activities
* Sending everyone home

10. Party planning

* Developing a party diary
* Creating the perfect party
* Party planning timeline and ‘to do’ list
* Hosting a children’s party

11. Planning a dream wedding - Part one

* The role of the Wedding planner
* The planning process
* Wedding budgeting
* The wedding timeline

12. Planning a dream wedding - Part two

* Guest list and invitations
* Photos and videos
* The wedding cake
* Wedding flowers
* Ceremony music
* The final phase wedding timeline

13. Writing event proposals

* The importance of networking
* Outlining an event proposal
* Event proposal format
* Sample event proposal

14. Marketing your event planning business

* Marketing your event planning business
* The importance of a phone number
* Printed materials
* Print ads
* Create a website
* Networking

15. Finance

* Setting up your business on a small budget
* Types of business
* How to write a business plan
* Pricing your services
* Business operations and accounting

16. Writing event contracts

* Event contract basics
* Contract components
* Important legal terms

Course conclusion