The World's No. 1 Copywriting Course
Blackford Centre for Copywriting
Welcome to our tutors
Our tutors are a talented and friendly bunch of people who enjoy helping our learners develop their skills.
Chris has been a full-time professional copywriter since 1993, working both for agencies and direct for companies. Earlier in his career he worked in a range of client-side marketing roles, combining copywriting with other responsibilities, including planning and production management.
As a freelance copywriter, Chris has written just about every kind of marketing communication, from radio commercials for rail travel and videos for new housing developments to IT websites and holiday brochures. He’s written about insurance, credit cards, bread, airports, cruises, TV programmes, fruit juice cartons, rabbit food, tractors and more. He’s even written ads extolling the benefits of concrete building blocks!
Mark has been a copywriter for over 20 years, starting off in London advertising agencies and then moving to the country and going freelance in 1991.
In London Mark used to work on major accounts such as Barclays Bank, Lee Jeans, Nikon cameras and Fiat. The work appeared on TV, at cinemas, on the radio and in the national press.
As a freelancer he now works more on brochures, direct mail and newsletters, although he occasionally does TV and radio.
Richard is a full time copywriter for a specialist copywriting agency which he set up with some colleagues. Much of what he writes is what we call ‘business-to-business’ – that is, for a business audience (e.g. case studies for Ericsson, brochures for Vodafone, ads for Sony).
He also writes for the consumer (Boots travel insurance booklets, Jobcentre leaflets, and Bank of Scotland letters), for staff (Safeway and Prudential), and for investors (Marks & Spencer's annual report).
Please note: we’re unable to allocate you a specific tutor, because it depends on the availability of tutors on the date you register on the course.
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