Florist Course
Floristry course brochure

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It's fantastic. I have already been recommending you to other people.
Christian, Gwynedd, UK
“It is a very good course with good tutors. The team in the office are very friendly and helpful too should you have any problems.”
Fiona, UK
It's an excellent course with lots of variety and very good value for money.
Rajesh, Staffs, UK
“Go for it, it is fantastic!”
Dawn, Cornwall, UK

The 12 Modules

Introduction to Floristry

  • Introduction to floral design
  • The history of floristry
  • Mechanics in floral design
  • ools and equipment needed to create floral designs

Identification, Cutting and Care

  • General flower and plant care
  • Botanical concepts
  • The best time to pick flowers and how to cut them
  • How long cut flowers will last and how to prolong their life
  • The quality of your flowers
  • Different conditioning methods

Design, Style and Techniques

  • Classifying flowers for design purposes
  • Which flowers complement different containers?
  • Elements of design
  • Principles of design
  • Design concepts in floristry
  • Colour theory

Costing your work

  • Where to buy your flowers from
  • Costing a design and creating costing sheets
  • Creating a purchasing and order list
  • The florists annual calendar
  • Floral relay services

Creating Beautiful Displays

  • The creative design process
  • The importance of following the elements and principles for floral design
  • How to arrange flowers
  • Different design concepts

Hand Tied Bouquets and Wiring Techniques

  • Flowers and stems suitable for tied designs
  • The equipment and materials for bouquet designs
  • How to wire flowers

Wonderful Wedding Flowers

  • Wedding flowers
  • Considerations when making bouquets and floral accessories
  • How to design and create personal adornment flowers
  • How to create floral arrangements for both the wedding and the reception

Sympathy Flowers and Flowers for Other Occasions

  • Designing a display for a hospital
  • Displays for funerals
  • Decorating a function suite/room using floral displays
  • Constructing the display

Floral Arrangements for Special Events

  • Floral arrangements for Christmas, Valentine‚Äôs Day, Mother's Day and other events and special occasions
  • Artificial arrangements and arrangements to combine artificial and fresh flowers

Setting up your Floristry Business

  • Working from home
  • Choosing a shop
  • Skills you need to run your business
  • Running the business
  • How much should you charge

Managing your Money and Legal Requirements

  • Managing your relationship with your clients
  • Your Business setup
  • Your business name
  • Creating a business plan
  • Keeping the books, accountant services and paying tax
  • Types of insurance

Successful Marketing your Floristry Business

  • Why you need to promote your business
  • The importance of knowing your customer base
  • Networking and retention of existing customers
  • Creating a website
  • Digital marketing
  • Non-digital marketing
  • Thinking outside the box

We supply all the modules at the beginning of the course. That means you can study topics whenever you choose. You don't have to wait weeks to get to a section that you need. Though we recommend you take the modules in the order shown, you can tackle them in any order you choose. To help you get the most from the course, we aim to be completely flexible.

Read more: What you'll learn on the course.