Graphic Design Course
Graphic Design Course brochure

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“I felt that it was well organised and had a lot of revision notes with all the information I needed.”
Hayley, Camarthenshire
“I would say it has all the information you'll need and you get help if you want it.”
Leah, Gloucestershire
“Do it! It's easy to understand and interesting too; I've found it no problem working the study into my schedule; I am a mum and I work full time!”
Leanne, Somerset
“They give valuable feedback and the modules are interesting.”
Diane, Wellington, New Zealand
“Go for it, looks like the most comprehensive one around in its field.”
Sheena, Inverness, Scotland

Graphic Design Course Syllabus Contents

What the Graphic Design Course Covers

1. Welcome

  • Art versus Design
  • Scope and applications of graphic design
  • Alignment
  • Balance
  • Consistency, Repetition
  • Contrast
  • Golden Rectangle
  • Proximity
  • Famous designer William Golden
  • Logo design issues
  • Design case study 1

2. Theory of Design – Part 1

  • Graphic Design Basics
  • Typography
  • Colour Theory
  • White Space
  • Famous Designer: Eric Gill
  • Designing Business Cards & Letterheads
  • Design Case Study 2

3. Theory of Design – Part 2

  • Texture
  • Grid Theory - Rule of thirds
  • Famous designer - Raymond Loewy
  • Book design issues
  • Design case study 3 - Sainsbury’s
  • Tutor marked assessment

4. How to sketch and produce visuals

  • How to sketch.
  • Creating visuals in book design, advertising and web design
  • Graphics software, CAD
  • Famous designer - William Bernbach
  • Web design issues
  • Design case study

5. Typography

  • The History of Printing
  • Johannes Gutenberg and the Introduction of Movable Type
  • Kerning and Letterspacing
  • Readability: Serif and Sans Serif
  • Screen vs. Print
  • Display vs. Body
  • Famous Designer Milton Glaser
  • Graphic Design Tools
  • Design Case Study 5: Helvetica

6. Problem Solving: the Design Process

  • The importance of research
  • Interpreting a brief
  • Problem solving
  • Design development
  • Presenting work to clients
  • Case Study: Paul Rand
  • From concept to end result, the production process

7. The History of Graphic Design

  • Plakatstil
  • Art Nouveau
  • New Objectivity
  • Futurism
  • Art Deco
  • Constructivism
  • Bauhaus
  • Beginning of Modern American Design
  • New Typography Movement
  • New York School

8. How to Create a portfolio

  • How to create a portfolio
  • What employers are looking for
  • Why you should have a blog
  • How to create a blog
  • What to write about
  • Social media & marketing yourself
  • Case study 8
  • Famous designer – Jan Tschichold

9. Your Career as a Graphic Designer

  • Average Salaries
  • Tips to Succeed in Getting Your First Job
  • Choices: Self Employment, In-House or Design Agency
  • Finding Work in Self Employment
  • Famous Designer – Neville Brody
  • Design Case Study 9 – Lee Mason

10. Your Own Website

  • Your website - consider the objectives
  • Designing your website
  • Publicising your website
  • Keeping people coming back
  • How to write your own web pages

11. Marketing yourself: Bricks and Mortar Clients

  • Sources of work
  • Design agencies and end clients
  • Printers
  • How to look for work
  • Getting experience
  • Your first meeting
  • Understanding your client’s needs

12. Finding Work Online

  • Freelance design sites
  • How to win design assignments on freelance sites
  • Where to look for other design opportunities