Image Consultant Course
image consulting course brochure
“I felt that it was well organised and had a lot of revision notes with all the information I needed.”
Hayley, Camarthenshire
“I would say it has all the information you'll need and you get help if you want it.”
Leah, Gloucestershire
“Do it! It's easy to understand and interesting too; I've found it no problem working the study into my schedule; I am a mum and I work full time!”
Leanne, Somerset
“They give valuable feedback and the modules are interesting.”
Diane, Wellington, New Zealand
“Go for it, looks like the most comprehensive one around in its field.”
Sheena, Inverness, Scotland

The 15 Image Consulting Modules

1. Getting started

  • Training
  • Business location
  • Equipment needed

2. Assessing a client’s needs

  • What is the client doing right?
  • What is the client doing wrong?
  • Assessment checklist
  • Height and weight – Suiting your client’s needs

3. The importance of colour

  • Benefits of colour analysis
  • Warm or cool
  • The four seasons
  • History of colour analysis
  • Colour indication
  • Conducting a personal colour consultation

4. Style analysis

  • Recognising body lines
  • Body proportions
  • Creating illusions with clothing styles
  • Face shapes
  • Hats, scarves and eyewear
  • Importance of underwear

5. Hairstyle and make-up

  • Creating illusions
  • Matching hairstyles to face shapes
  • The impact of hair colour
  • Building your make-up kit
  • Rules of hygiene
  • Make-up colours
  • Application technique
  • Creating the overall look

6. Wardrobe assessment

  • An Introduction to wardrobe assessment
  • Conducting two types of wardrobe assessment/audits
  • The basic rules
  • Building a useful wardrobe

7. Seasonal wardrobes

  • Assessing your basic wardrobe
  • Creating a seasonal wardrobe
  • Storage notes

8. Matching wardrobe and personality

  • The importance of individuality in image consultation
  • A personality and lifestyle checklist
  • Considering lifestyle
  • Personality types
  • Matching the wardrobe to budget

9. Easing your client into their new image

  • Helping the client come to terms with their new image
  • The reluctant client
  • Dealing with resistance
  • Tips and guidelines for maintaining their new image

10. Working with male clients

  • Image analysis
  • Male colour analysis
  • Style and shape for varying body types
  • Occasion wear
  • Accessories
  • Grooming
  • Shopping strategies
  • Personal safety

11. The initial contact with your client

  • How to respond to a prospect’s enquiry
  • Identify the client’s area of concern
  • Listen for the buying signals
  • Finishing the call

12. How to market your business

  • Marketing your image consulting business
  • How to look for work
  • Printed materials
  • Using PR to get business
  • Creating a website
  • Networking

13. Establishing your new business

  • Setting up your business on a small budget
  • Types of business
  • How to write a business plan
  • Pricing your services
  • Business operations and accounting
  • How to keep financial records in four easy steps
  • Paying tax
  • Indemnity insurance

14. Expanding your services

  • Becoming a personal shopper
  • Meeting up on a monthly basis to go shopping
  • Keeping your client up to date with latest fashions
  • Special events
  • Other services an image consultant can offer

15. Putting theory into practice

  • Putting your skills into action
Read more: What you'll find in the pack